I had to craft five Facebook posts to promote an on-campus event. I was tasked with doing promotion, live coverage, and follow up coverage of the chosen event.
I chose KDP and BESO’s 5 De Mayo event. Since it was a longer event, I decided to do one promotional post, one follow up post, and the other three posts as live event coverage. I made sure to use photos in all of my posts in order to increase post engagement. I also made sure to include a call to action and the time and location of the event in each post. I also used hashtags to widen the post visibility.